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Cuso Cuts, a CPG brand, partnered with us to enhance their eCommerce operations. From WordPress migration to Shopify development, we created conversion-optimized landing pages, driving a 2.5x boost in Return on Ad Spend (ROAS).
Goal
Improve eCommerce ROI
Tech
Shopify
Solution
Shopify migration and landing pages
Cuso Cuts, a premium CPG brand in the BBQ space, faced multiple eCommerce challenges. Their outdated WordPress store was limiting conversions, and their paid advertising campaigns weren’t delivering strong returns. They needed a robust Shopify store that could scale with their business and highly targeted landing pages that would convert ad traffic into sales.
To maximize Cuso Cuts’ eCommerce potential, we migrated their online store to Shopify, providing a more user-friendly and scalable platform. We developed highly optimized landing pages tailored to their ad campaigns, ensuring a seamless customer journey from click to checkout. Each page was designed with clear CTAs, fast-loading elements, and engaging product showcases to enhance conversion rates and improve ad efficiency.
By refining their digital strategy and upgrading their eCommerce platform, Cuso Cuts achieved a 2.5x increase in ROAS (Return on Ad Spend). Their new Shopify store provided greater flexibility for marketing efforts, and the optimized landing pages led to higher engagement and conversions. With a stronger foundation, Cuso Cuts is now equipped to scale their business with confidence.