Outlander, a preeminent VC firm, partnered with DevPort Studio to stay competitive in a crowded space. Needing a website that captured its brand while providing users with an easy experience, our client wanted to update their website to make it easy for visitors to convert into leads and signup for their newsletter. A solution was designed to drive organic traffic using SEO best practices and core web vitals. We built a website to drive organic traffic and convert leads.

  • Delivery Time

    3 Months

  • Package Type

    Fixed Price Package

  • Project Type

    Website UI/UX

Tools & Techniques



Pain Points

With the ambition of staying competitive in the crowdfunding network, Outlanders wanted to redesign a website that genuinely defines its mission by outlining its featured funding structure for the founders and investors. They didn’t gain much from the previous website design, which was not user-friendly and aesthetically pleasant. We can only say that they can approached us with a stagnant site that was nothing less than an unorganized platform without a business voice. They wanted us to build a single solution simultaneously capturing organic traffic and potential leads.

Our Approach

Migrating a website to WordPress while also redesigning the user interface and user experience (UI/UX) can create challenges. Beginning with design concepts for a new logo, UI, and illustrations, DevPort Studio started laying the groundwork for the design overhaul. By creating simple sales funnels and ways to navigate the website, we structured sections to exhibit their digital presence. Our approach was to develop custom post types and blocks that could feature their funding plans and campaigns individually. Lastly, we also sustained brand personality by utilizing a bold color scheme, using a mobile-first approach, and allowing it to be accessible through all devices.


As Outlander’s dedicated web development team, we provided more than just coding or wireframes. They got a unique identity within the venture capital space through our website design. Effective two-way communication and timely reporting helped us realize their dream website. DevPort Studio provided consulting on UI/UX to increase conversion. If you’re wondering how you can increase sales or signups, let’s chat. that will make the audience irresistible to visit the site.

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